TDH Marketing Instrumental in Development of New Tech Source and CIO Portal on Technology First Website

New and improved Tech Source and CIO portals have been launched on the Technology First website, www.technologyfirst.org. TDH Marketing was instrumental in designing and developing both applications. The Tech Source interactive tool was created to help connect IT users and providers based on the alignment of products, services and solutions. The CIO portal was developed to facilitate communication of critical yet confidential information among regional CIOs.

Initial focus groups indicated that the key to the success of these applications was ease-of-use. The main functionality of Tech Source allows each member company to log in to the Technology First website and create a company profile that describes the products and services they offer, as well as the technologies they provide and their contact information. From this profile, companies can connect with potential users or prospective customers through the search function.

To ensure ease-of-use, TDH created and implemented  a ‘tagging’ system that easily allows a user to search for, add, or create relevant ‘tags’ that align with their company description, be it a service or product that they provide. The tagging system is interactive, evolving, easy to use and most importantly, up-to-date. The CIO portal operates under the same tagging system.

TDH also designed and developed the new Technology First website that features: a blog, employment exchange, training exchange, file sharing for committee members and an online polling application.

To learn more, visit www.technologyfirst.org.